37 signals say rewriting is key in software development and writing

A 37signals post with this message: whether we’re authoring software or prose, rewriting is key. Just get started, the say -- the bulk of the process is rewriting, anyway. They also talk a bit about what you’re goals should be when re-writing. The post also contains some nice quotes on its central theme.

On the issue of writing well, one of the comments under that post recommends the book On Writing Well by William Zinsser, which I hadn’t heard of. The reviews on amazon are pretty positive -- seems it's a bit of a classic. (seems this guy has also written a book called Writing To Learn, which also sounds interesting).